00 — Featured
Blue Claw Country
Full Brand Architecture — 8 Days
What does a complete brand world look like when a single creative director removes every constraint, refuses every shortcut, and builds the entire infrastructure from scratch — no agency, no team, no production budget?
The answer took eight days and is worth $275K at agency rates.
Brand Bible
143-Page Campaign Plan
Dual-Site Architecture
Custom Firebase Tooling
Music Publishing Stack
Press Asset Suite
$275K+
Estimated agency value — Clutch.co benchmarks
8 Days
Inception to full delivery
1 Person
No agency. No team. No guardrails.
01
PatientPoint
Empower Better Health
A rebrand anthem needed to launch a website, anchor a sales deck, and open the 2024 Upfronts in New York — in 4–6 weeks, three locations, modest budget.
A grandfather, a toy store, a clean scan. PatientPoint was there the whole time.
Creative
Writer
Director
Editor
02
PatientPoint
Engagement Ecosystem
Show the patient journey across five distinct audiences in a single cohesive series — public, administrators, clients, providers, health systems.
Five scripts. Five 3D previz animations. One 4.5-minute camera move. Two days of shooting.
Concept
Previz
Direction
Production
03
Global Consulting Firm
Don't Be That Guy
Create an information security training tool for 700,000+ worldwide employees that would actually get watched.
An 11-minute comedy film. Fletch meets Ryan Reynolds. Gold at the 2023 dotCOMM Awards.
Concept
Writer
Director
dotCOMM Gold
04
Dept. of Homeland Security
Catch Me If You Can
Raise awareness for a drone technology program along the Northern Border — with no ability to travel to the location due to COVID.
A four-part reality TV series. Directed from 1,600 miles away. Federal funding secured.
Concept
Reality TV
Remote Direction
05
Dept. of Homeland Security S&T
We Do The Science
Make DHS lab science accessible to Capitol Hill staff and OMB — draw a clear line between lab work and its impact on everyday Americans.
Six words on a Jersey beach. S&T adopted it as their slogan. The campaign shaped the President's FY23 budget request.
Concept
Copywriting
Campaign
06
DHS & The American Red Cross
FAST — First Aid for Severe Trauma
Launch a Stop the Bleed awareness campaign for high school students without triggering a generation already traumatized by school violence.
Zero imagery of violence. A story of empowerment. "We taught them to read. Now we teach them to save."
Concept
Campaign
Sensitive Messaging
07
Beeline
Brand Launch
Help a startup with limited time, budget, and resources launch their brand like rockstars.
One 90-second spot. One camera move. Three character vignettes. No dialogue captured on set. Elegant and simple.
Concept
Direction
Brand Launch
08
National Alliance for Public Safety GIS
InSPIRE
Cover a multi-day tabletop summit without making another talking-heads video.
Key speaker moments placed inside an animated 3D GIS world model. The brief became the floor, not the ceiling.
Concept
3D Animation
Event Coverage
09
CURE Auto Insurance
Creative Direction & Brand Content
Build brand awareness for an insurance company that doesn't play by the industry's rules — no credit scores, no occupation-based pricing, just driving record.
Two broadcast spots. Tyrese Maxey. The fairness argument no one else was making.
Creative Direction
Brand Content
Campaign
10
Animation Reel
Motion Design & Animation
Selected motion design and animation work across brand identity, explainer content, and motion graphics.
The work that moves.
Motion Design
Animation
Brand
